How we keep every test on brand and still converting.
A premium brand can’t look like a discount site. We score every design so it sells without cheapening what you’ve built.
- 01Score your brand’s balance.We weigh your price point, design and tone, and what your customers expect when they land. That sets your score, from brand-led at 1 to conversion-led at 10.
- 02Set a target for every page.Every page is matched to an awareness level. Colder pages lean brand, so first impressions stay premium. Warmer pages lean conversion, so buyers get over the line.
- 03Score every test.Every design in your Figma file gets a balance score, and it has to land inside that page’s target. Too far either way, and we redesign it before it’s built.